Replacement touch screens for smartphones and tablets are big business. Almost everyone who has owned a smartphone has, at some point, broken its screen. The technical word for a touch screen is “digitizer”
400+ sellers sold over 130,000 digitizers with combined sales of over £2.5million in one month on eBay.
Top Twenty Digitizer eBay Sellers
| Rank | User ID | Monthly Sales | Seller Location | Stock Location | VAT Number |
|---|---|---|---|---|---|
| #1 | mechanic_warehouse | £299,023 | UK | UK | None |
| #2 | phone_screen_warehouse (was) beautician_boutique | £262,800 | UK | UK | 15373042 Fake (now removed) |
| #3 | kamani-uk | £140,870 | UK | UK | None |
| #4 | adornsource | £119,626 | China | UK | None |
| #5 | da.bizzle | £88,340 | China | UK | None |
| #6 | stoneage1984 | £86,216 | China | UK | None |
| #7 | myphonefixed | £58,414 | UK | UK | None |
| #8 | silverelectron | £41,057 | China | UK | None |
| #9 | phone_screen_warehouse | £37,322 | USA | UK | None |
| #10 | kyky7654321 | £34,649 | China | UK | None |
| #11 | cellular-funs | £34,121 | China | UK | None |
| #12 | ornahouse | £34,121 | China | UK | Yes |
| #13 | ruohong_store | £28,203 | China | UK | None |
| #14 | worldphoneparts | £25,367 | China | UK | None |
| #15 | fonejoy | £22,388 | UK | UK | Yes |
| #16 | nyk802 | £21,851 | UK | UK | Yes |
| #17 | xtechonline | £21,768 | UK | UK | None |
| #18 | happylemon_ltd | £21,515 | UK | UK | Yes |
| #19 | phil_biggs_deals | £20,689 | Canada | UK | None |
| #20 | royalbestbuy13 | £19,826 | China | UK | None |
LL Trading Ltd
Chinese owned UK company; “LL Trading Ltd” run three eBay accounts and have a total market share of 23.86% of all replacement screens sold on eBay.co.uk.
- mechanic_warehouse; when approached for a VAT invoice they said “prices didn’t include VAT”.
- beautician_boutique; is displaying a fake VAT number.
- phone_screen_warehouse; state they are USA based and have no VAT number.
These three accounts generate estimated sales of £7,189,740 which equates to £1,198,290 in VAT (View separate case study on LL Trading Ltd here).
Market share
Market share of Replacement Touch Screens on eBay.co.uk in December 2014:
| Total Sales | £2,510,363 | 100% |
|---|---|---|
| Top Twenty Sellers | £1,418,166 | 56% |
| LL Trading Ltd | £599,145 | 23.86% |
| Chinese sellers with no VAT numbers | £511,526 | 20.38% |
| UK Sellers with no VAT numbers | £265,291 | 10.57% |
| UK Sellers with VAT Numbers | £65,754 | 2.61% |
The statistics speak for themselves. VAT Evading LL Trading Ltd & 10 other Chinese sellers account for 44.24% of the total market….
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